Welcome to the Research @IIMB
The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
|---|---|---|---|---|---|---|---|
| 2011 | Building loyalty in consumer markets: The role of customer satisfaction | - | Mondal, Suman ; Baral, Bitangshu | 71p. | |||
| 2011 | Business and corporate strategies for the future in the Indian airline industry | - | Baral, Bitangshu ; Mondal, Suman | 49p. | |||
| 2011 | Develop the marketing strategy for Maxximo mini van in LECC: marketing - auto division | - | Baral, Bitangshu | 72p. |