Browsing by Author Adel, Hanaa
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Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
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2013 | Multinational companies entering the bottom of the pyramid market: What are the characteristics of a successful business model of a MNC entering the BoP market? | - | Adel, Hanaa ; Lapoule, Aude | 24p. |