Welcome to the Research @IIMB
The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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Browsing by Author Baser, Manish
Showing results 1 to 2 of 2
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
|---|---|---|---|---|---|---|---|
| 2009 | Consumer behaviour and marketing strategies in the current economic scenario (Focus on FMCG) | - | Baser, Manish ; Bhalla, Rahul | 78p. | |||
| 2009 | Making sustainable products for providing banking and insurance to the urban BoP | - | Kumar, Ajeet ; Baser, Manish | 34p. |