Welcome to the Research @IIMB
The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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Browsing by Author Desingu, Sangeetha
Showing results 1 to 2 of 2
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
|---|---|---|---|---|---|---|---|
| 2018 | Consumer perception and purchase intention towards natural personal care products | - | Priyadarishini, J ; Desingu, Sangeetha | 11p. | |||
| 2018 | Implications of next generation technologies on consumer behavior in large ticket size digital transactions | - | Priyadarishini, J ; Desingu, Sangeetha | 22p. |