Browsing by Author Pala, Erol

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Issue DateTitleSub-TitleAuthor(s)Journal NameVolume NumberIssue NumberPages
2023Preference for partner or servant brand roles depends on consumers’ power distance belief-Van Esch, Patrick ; Cui, Yuanyuan ; Sledge, April ; Das, Gopal ; Pala, Erol Journal of Business ResearchVol.162AN:113896