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| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
| 2020 | 100% labels: Its influence on purchase intention of ayurvedic/herbal products | - | Asokan, Sangeeth ; Dharnesh, B R | | | | 14p. |
| 2021 | A comparision of the impact meme marketing on purchase intention for experiential goods and material goods | - | Jonnalagadda, Anuraag ; Dinesh, Sonawane Sayali | | | | 23p. |
| 2020 | A market research study on impact of Covid-19 on packaging of food products and how it will influence consumer’s purchase decision | - | Mondal, Rimi ; Sawant, Tanvi | | | | 24p. |
| 2020 | A research study about consumer awareness and purchase intention towards mutual fund and stock market investment app ‘GROWW’ in India | - | Dass, Chiranjeev ; Moideen, Mirfas | | | | 17p. |
| 2021 | Absolute discount vs percentage discount: Which has a higher impact on purchase intention? | - | Kusumitha, M ; Aditya, Choppa | | | | 24p. |
| 2022 | An exploratory study of marketing promotions and managerial implications on OTT aggregator platforms (Airtel xstream) | - | Shreyas, S ; Pratik, A | | | | 25p. |
| 2022 | An exploratory study of the impact of stealth marketing on consumer buying decisions | - | Singh, Amrita ; Shah, Vaibhav | | | | 33p. |
| 2021 | Analysing digital beautification impact on impulse buying behaviour | - | Karmakar, Subhrajyoti ; Paul, Nabajit | | | | 17p. |
| 2022 | Analysing role of influencers in beauty industry | - | Mandar, Akshay Kumar ; Singh, Shruti | | | | 25p. |
| 2021 | Analysis of consumers perception and adaption of smart home ecosystems | - | Sushma, Siddamsetty ; Kumar, Menthula Sravan | | | | 20p. |
| 2020 | Analysis of the impact of COVID on customer behaviour in shared transportation | - | Sharma, Neetika ; Saboo, Pallavi | | | | 17p. |
| 2020 | Analysis of the impact of emoji on brand association and purchase intention | - | Kumar, M Manoj ; Kirandev, P | | | | 22p. |
| 2019 | Analysis of the impact of sound on brand recall and loyalty | - | Mohammed, Roshan ; Muzammil, Suhail | | | | 16p. |
| 2019 | Analyzing behaviour of stakeholder in a proposed school model where students of diverse backgrounds study together | - | Anand, Sagar ; Yasarapu, Pavani | | | | 17p. |
| 2019 | Analyzing purchase intention of a hedonic product over mobile vs Laptop | - | Kumar, G Pavan ; Palaparthi, Anurag | | | | 19p. |
| 2020 | Analyzing the impact of E-WOM on consumers’ perception of product and purchase intention | - | Das, Ronit ; Patil, Payal | | | | 40p. |
| 2021 | Analyzing the impact of pay-later options purchase decisions | - | Amal, S ; Latheef, Nihal V | | | | 31p. |
| 2019 | Assesing effectiveness of Zomato gold memership plan | - | Giri, R ; Kiran, M | | | | 18p. |
| 2021 | Brand extension of hedonic vs utilitarain products | - | Swain, Shripragnya ; Kamble, Tanvi | | | | 33p. |
| 2021 | Buzz marketing and its influence on customer purchase intentions | - | Ajithchandra, Gopu ; Harshitha, Pushpagiri | | | | 22p. |
