Showing results 1 to 20 of 85
next >
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
| 2012 | A viable business model for over the counter mobile payments (OTC) in India | - | Gaurav, Naveen ; Rangamani, Sreenivas | | | | 64p. |
| 2012 | Analysis of branding issues in cellular industry and study the impact of rebranding Airtel | - | Barai, Samapti ; Saha, Abhik | | | | 68p. |
| 2011 | Analysis of Café market in India: marketing perspective | - | Singh, Kismat ; Ray, Shaubhik | | | | 44p. |
| 2005 | Analysis of competitive marketing strategies in the Indian FMCG industry | - | Singh, Gundeep ; Shweta, Sharma | | | | |
| 2010 | Analysis of credence good market in India | - | Kuanar, Puspakant ; Vijesh, K | | | | 112p. |
| 2012 | Analysis of various customer retention strategies for FMCG brands in India | - | Kundan, Abhishek ; Kumar, V Vinodh | | | | 50p. |
| 2010 | Apple s market entry strategy for iPhone | - | Gudena, Tejeswara Rao ; Godavarti, Srikant | | | | 73p. |
| 2014 | Are 50+ any different to marketers? | - | Barhate, Deepak Manohar ; Kumar, Vivek | | | | 57p. |
| 2015 | Assessment of customer-end requirements for internet of things devices | - | Tripathi, Abhesh Kumar ; Ramaswamy, Anantha Keerthi B. | | | | 84p. |
| 2011 | Assessment of slow moving goods in fast moving consumer segment: Analysis and findings | - | Mohan, Ramya ; Kalaivani, S | | | | 126p. |
| 2012 | B2B marketplaces for telecom software: final report | - | Chatterjee, Snehansu Bhusan | | | | 50p. |
| 2010 | Branded Apparel penetration beyond metros analyzing consumer preferences & devising Marketing strategy | - | Behera, Chandan Kumar ; Mohanty, Satprem | | | | 81p. |
| 2002 | Challenges in product line augmentation to premium segments for ITC | - | Das, Ankuran ; Singh, Manish Kumar | | | | |
| 2005 | Competitive and marketing strategies for the hospitality industry reference - Tata Indione | - | Kurian, Jeni ; Hegde, Shubha | | | | |
| 2011 | Computer storage market analysis and market opportunities for NetApp | - | Jiddu, Subrahmanyam Naga | | | | 55p. |
| 2010 | Contemporary study of Commonwealth games – analysis of Marketing strategy | - | Jain, Bhawna ; Rungta, Chandan | | | | 104p. |
| 2002 | Developing a marketing strategy framework for lare scale retailing in India | - | Karmarkar, Makarand ; Kotangale, Sachin | | | | |
| 2022 | Developing a marketing strategy to increase market share for RSPL(Ghadi Detergent) | - | Dipakbhai, Shingala Prashantkumar ; Ramchandra, Sonawane Nikhil | | | | 33p. |
| 2001 | e-CRM in hospitality industry | - | Ghoshal, Arnab ; Bakde, Amit | | | | |
| 2011 | Effect of manufacturer promotions and retailer promotions on consumers: A comparative study | - | Ajay, H P ; Shankar, R | | | | 88p. |
