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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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Browsing by Subject Consumer satisfaction
Showing results 1 to 6 of 6
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
|---|---|---|---|---|---|---|---|
| 2017 | Analysis of key drivers of online impulse purchase | - | Sarkar, Arimit ; Mukherjee, Shreya | 35p. | |||
| 2012 | Analysis of various customer retention strategies for FMCG brands in India | - | Kundan, Abhishek ; Kumar, V Vinodh | 50p. | |||
| 2011 | Building loyalty in consumer markets: The role of customer satisfaction | - | Mondal, Suman ; Baral, Bitangshu | 71p. | |||
| 1993 | Consumer satisfaction measurement suvey; Modi Xerox Ltd. | - | Achary, Subhasish | 116p. | |||
| 1987 | Consumer satisfaction of refrigerators; Voltas Limited, Cochin | - | Krishnan Unni, V B | 52p. | |||
| 1991 | Customer satisfaction measurement Survey 1991; Modi Xerox Limited, Bombay | - | Bagri, Prakash | 61p. |