Welcome to the Research @IIMB
The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
Learn More
Browsing by Subject
Customer perception
Showing results 1 to 10 of 10
Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
2003 | Customer perception about the RCPL and to find the reasons, which are hindering the growth and make suggestion to solve these problems and also measuring the effectiveness of visibility drive currently being carried out by the company in the Mumbai market; Shaw Wallace Beer Division, Mumbai | - | Gupta, Vikas | | | | |
2020 | Customer perception of subscription of OTT services | - | Bamnote, Ankit ; Rankan, Rakshat | | | | 23p. |
2022 | Impact of customer reviews and ratings on product sales and customer perception | - | Bhandari, Anshul ; Luthra, Bhanavi | | | | 17p. |
2012 | Market perception study of energy management services in India; Schneider Electric | - | Pandey, Dinesh Kumar | | | | 15p. |
2012 | Market perception study of energy management services in India; Schneider Electric | - | Raghavendra, K | | | | 7p. |
2020 | Marketing efforts in the era of hyper-personalisation | - | Khandelwal, Shobhit ; Rudola, Maitreyee | | | | 69p. |
1996 | Study on the customer perception of the usage of steel in the construction sector; Steel Authority of India Limited (SAIL) | - | Gharsangi, Rajat | | | | |
1999 | Survey of customer perceptions about Philips projects; Philips India Limited, Calcutta | - | Basu, Subhadip | | | | |
1990 | The customer perception of Pharmacia United Limited: Its products and services (Southern Region); Pharmacia United Limited, Bangalore | - | Jayaraj, G | | | | 100p. |
1998 | Vendor development scheme: SIDBI's strategy to increase the flow of business; Small Industries Development Bank of India (SIDBI) | - | Dhamija, Puneet | | | | |