Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/123456789/10234
Title: | Impact of social information on consumer decision making: analytical and empirical studies | Authors: | Chatterjee, Swagato | Keywords: | Social science;Marketing management;Consumer relation | Issue Date: | 2017 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | DIS-IIMB-FPM-P17-05 | URI: | http://repository.iimb.ac.in/handle/123456789/10234 |
Appears in Collections: | 2017 |
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DIS_IIMB_FPM_P17_05_Abstract.pdf | Abstract | 198.44 kB | Adobe PDF | View/Open |
DIS_IIMB_FPM_P17_05.pdf | Full-text | 1.67 MB | Adobe PDF | View/Open Request a copy |
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