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This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/123456789/11995| Title: | Rice market in Abidjan: to Olam International | Authors: | Venkatesan, Anand | Keywords: | Marketing management;Rice market | Issue Date: | 2005 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP-SP-P5-139 | Abstract: | This Project was aimed at understanding the rice market in Abidjan - specifically the market structure, consumer behavior and the feedback on Olam's brands. The study was conducted as a Market Research on the trade elements such as the wholesalers, retail | URI: | http://repository.iimb.ac.in/handle/123456789/11995 |
| Appears in Collections: | 2005 |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| PGP_SP_P5_139_Vol_1.pdf | 466.54 kB | Adobe PDF | View/Open Request a copy |
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