Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/123456789/11995
Title: | Rice market in Abidjan: to Olam International | Authors: | Venkatesan, Anand | Keywords: | Marketing management;Rice market | Issue Date: | 2005 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP-SP-P5-139 | Abstract: | This Project was aimed at understanding the rice market in Abidjan - specifically the market structure, consumer behavior and the feedback on Olam's brands. The study was conducted as a Market Research on the trade elements such as the wholesalers, retail | URI: | http://repository.iimb.ac.in/handle/123456789/11995 |
Appears in Collections: | 2005 |
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PGP_SP_P5_139_Vol_1.pdf | 466.54 kB | Adobe PDF | View/Open Request a copy |
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