Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/123456789/1590
Title: | The Journey or the Destination: Asymmetric Impact of Process and Outcome on Service Evaluations | Authors: | Aruna Divya, T Chatterjee, Swagato |
Keywords: | Service Evaluatio;Construal Level Theory;Process vs. Outcome;Consumer Satisfaction | Issue Date: | 2015 | Series/Report no.: | Working Paper-FPM | URI: | http://repository.iimb.ac.in/handle/123456789/1590 | Other Identifiers: | WP-IIMB-478 |
Appears in Collections: | 2015 |
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