1. IIMB-
  2. FPM Publications
  3. Doctoral Dissertations
  4. 1993
Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/272
DC FieldValueLanguage
dc.contributor.advisorShiva Ramu, Sen_US
dc.contributor.authorNandi, Kisalayaen_US
dc.date.accessioned2012-07-26T11:02:40Z-
dc.date.accessioned2015-12-22T16:54:59Z-
dc.date.accessioned2019-03-20T05:35:43Z-
dc.date.available2012-07-26T11:02:40Z-
dc.date.available2015-12-22T16:54:59Z-
dc.date.available2019-03-20T05:35:43Z-
dc.date.copyright1993en_US
dc.date.created2012-07-26-
dc.date.issued1993-
dc.identifier.urihttp://repository.iimb.ac.in/handle/123456789/272-
dc.language.isoen_USen_US
dc.publisherIndian Institute of Management Bangalore-
dc.relation.ispartofseriesDIS-IIMB-FPM-N3-03-
dc.subjectBrand loyality-
dc.subjectAdvertising- brand proliferation-
dc.subjectMarketing- decision support system-
dc.titleT V advertising for brand loyalty: a decision support systemen_US
dc.typeFPM-Thesis-
dc.pages95p.-
dc.identifier.accessionC19778-
Appears in Collections:1993
Files in This Item:
File Description SizeFormat 
MAR_C19778_DIS.IIMB_FPM.N3_03_Abstract.pdfAbstract610.14 kBAdobe PDFView/Open
MAR_C19778_DIS.IIMB_FPM.N3_03.pdfFull-text5.93 MBAdobe PDFView/Open    Request a copy
Show simple item record

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.