Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/123456789/3606
Title: | Differentiation of consumer durables through support packages | Authors: | Balachandran, Arun | Keywords: | Consumer durables;Customer service life cycle;Managerial implications;Service quality | Issue Date: | 1999 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP Contemporary Concerns Study;CCS.PGP.N9-043 | URI: | http://repository.iimb.ac.in/handle/123456789/3606 |
Appears in Collections: | 1999 |
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File | Description | Size | Format | |
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CCS.PGP.N9-43.pdf | 1.53 MB | Adobe PDF | View/Open Request a copy |
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