1. IIMB-
  2. Students Scholar Bank
  3. PGP
  4. CCS
  5. 2004
Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/3914
DC FieldValueLanguage
dc.contributor.advisorSeshadri, D V R-
dc.contributor.authorBose, Ajayen_US
dc.contributor.authorDevarajan, Deepaken_US
dc.date.accessioned2016-03-25T15:32:12Z
dc.date.accessioned2019-05-28T05:05:03Z-
dc.date.available2016-03-25T15:32:12Z
dc.date.available2019-05-28T05:05:03Z-
dc.date.issued2004
dc.identifier.otherCCS_PGP_P4_008-
dc.identifier.urihttp://repository.iimb.ac.in/handle/123456789/3914
dc.language.isoenen_US
dc.publisherIndian Institute of Management Bangaloreen_US
dc.relation.ispartofseriesContemporary Concerns Study;CCS.PGP.P4-008en_US
dc.subjectSoftware industryen_US
dc.subjectSoftware services value chainen_US
dc.subjectBranding, B2B marketsen_US
dc.subjectSoftware products marketen_US
dc.subjectSWOT analysisen_US
dc.titleBranding strategies for Indian IT companiesen_US
dc.typeCCS Project Report-PGPen_US
Appears in Collections:2004
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