Emergent entreprenerial process - e4e evolution from technology holding comapny to integrated services company

Abstract

The need for this work is that Entrepreneurship research into the entrepreneurial process of ‘emergence’ is minimal, and empirical research has not been conducted to test the validity and utility of such theory. The objective of this research is to conduct a longitudinal study of a ‘start up’ Information and Technology Enabled Services (‘ITES’) business (e4e) with multiple business units over five years, to analyse the strategies and tactics it utilized to design and implement its business model(s) in order to survive and grow. The research reviews e4e’s entrepreneurial process according to the literature concerning entrepreneurial process, opportunity recognition; and contingencies, and develops an ‘emergent entrepreneurial process’ based on firm innovative capabilities. The expected outcome of this report is the development of a process model that can be utilized by ITES, and other, information technology related industries, to formulate and implement innovative capabilities to produce an emergent entrepreneurial process that facilitates survival and growth.