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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/123456789/4641| Title: | Tapping the food carrier channel of distribution and at work distributor-opportunities for business growth; Coca-Cola India | Authors: | Narayan, N L | Keywords: | Distribution channels;Softdrinks industry;Food carrier system;Marketing and selling concepts | Issue Date: | 1999 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP-Summer Project Report;SP.PGP.N9-084 | URI: | http://repository.iimb.ac.in/handle/123456789/4641 |
| Appears in Collections: | 1999 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| N9-084.pdf | 4.72 MB | Adobe PDF | View/Open Request a copy |
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