Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4728
Title: Marketing strategy for selling third party mutual funds; HSBC, Mumbai
Authors: Chatterjee, Deep 
Keywords: Mutual funds;Banks;Retail distributors;Marketing and selling plan;Customer segmentation
Issue Date: 2000
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.P-026
URI: http://repository.iimb.ac.in/handle/123456789/4728
Appears in Collections:2000

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