Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4755
Title: Emerging trends in the financial services industry - A perspective from the Oracle-CRM Domain; Satyam Computer Services Limited, Hyderabad
Authors: Chowdhury, Samit 
Keywords: Customer relationship marketing;Financial services industry;Smart cards;Business intelligence;Bio metric technology;Business drivers;Retail banking
Issue Date: 2000
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.P1-008
URI: http://repository.iimb.ac.in/handle/123456789/4755
Appears in Collections:2000

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