Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/123456789/4765
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Priya, Niteen Gupte | en_US |
dc.date.accessioned | 2016-03-25T16:50:34Z | |
dc.date.accessioned | 2019-03-22T10:13:23Z | - |
dc.date.available | 2016-03-25T16:50:34Z | |
dc.date.available | 2019-03-22T10:13:23Z | - |
dc.date.issued | 2000 | |
dc.identifier.other | PGP_SP_P_078 | - |
dc.identifier.uri | http://repository.iimb.ac.in/handle/123456789/4765 | |
dc.language.iso | en | en_US |
dc.publisher | Indian Institute of Management Bangalore | en_US |
dc.relation.ispartofseries | PGP-Summer Project Report;SP.PGP.P-078 | en_US |
dc.subject | FMCG market | en_US |
dc.subject | Brand equity | en_US |
dc.subject | Toothpaste and powder | en_US |
dc.subject | Oral care market | en_US |
dc.subject | Product and segmentation | en_US |
dc.subject | Sales promotion | en_US |
dc.subject | Distribution network | en_US |
dc.subject | Consumer awarness | en_US |
dc.title | Distribution reach of aquafresh paste and benchmarking it against colgate and pepsodent (Vol.1); Promotion of aquafresh paste through a home delivery scheme (Vol.2); Smithkline Beecham Consumer Healthcare | en_US |
dc.type | Summer Project Report-PGP | en_US |
Appears in Collections: | 2000 |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
P-078.pdf | 3.38 MB | Adobe PDF | View/Open Request a copy |
Google ScholarTM
Check
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.