Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4765
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dc.contributor.authorPriya, Niteen Gupteen_US
dc.date.accessioned2016-03-25T16:50:34Z
dc.date.accessioned2019-03-22T10:13:23Z-
dc.date.available2016-03-25T16:50:34Z
dc.date.available2019-03-22T10:13:23Z-
dc.date.issued2000
dc.identifier.otherPGP_SP_P_078-
dc.identifier.urihttp://repository.iimb.ac.in/handle/123456789/4765
dc.language.isoenen_US
dc.publisherIndian Institute of Management Bangaloreen_US
dc.relation.ispartofseriesPGP-Summer Project Report;SP.PGP.P-078en_US
dc.subjectFMCG marketen_US
dc.subjectBrand equityen_US
dc.subjectToothpaste and powderen_US
dc.subjectOral care marketen_US
dc.subjectProduct and segmentationen_US
dc.subjectSales promotionen_US
dc.subjectDistribution networken_US
dc.subjectConsumer awarnessen_US
dc.titleDistribution reach of aquafresh paste and benchmarking it against colgate and pepsodent (Vol.1); Promotion of aquafresh paste through a home delivery scheme (Vol.2); Smithkline Beecham Consumer Healthcareen_US
dc.typeSummer Project Report-PGPen_US
Appears in Collections:2000
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