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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/123456789/5084| Title: | Key account management | Authors: | Srinidhi, G S | Keywords: | Management approach;Business development;IT spending share;Power tech's positon;Corporate services | Issue Date: | 2003 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGSM-PR-P3-22 | Abstract: | This document is the report of my PGSM project that I undertook towards partial fulfillment of the requirements for the Post Graduate Diploma in Software Enterprise Management of IIMB. This document provides the background for the project, describes the framework that was created in the project and also an application of a portion of this framework to a sample account. | URI: | http://repository.iimb.ac.in/handle/123456789/5084 |
| Appears in Collections: | 2003 |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| P3-22.pdf | 5.44 MB | Adobe PDF | View/Open Request a copy |
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