A new tilt in the tale: Business guru Ram Charan's makes the short point that economic power is shifting from the North to the South, Review of Global tilt leading your business through the great economic power shift by Ram Charan, RH Business Books, 2013; 321p.

Abstract

Every few years there appears a business book that dictates the discourse; changes the spoken language and that too shall pass. Business is all about winning the consumers and outwitting the competition. This needs a sharp sense of where the world is moving and how one can spot opportunities. Consultants are better placed to spot these trends because their core business is in being voyeuristic about others' businesses; understanding the levers of success and transmitting it. Gurus attain their position because of their universality of view rather than the specificity of a context. Ram Charan's latest book is to be seen in this light. Read more at: https://www.business-standard.com/article/beyond-business/a-new-tilt-in-the-tale-113053001200_1.html