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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/13985| Title: | Impact of social capital on choices made by the bottom-of-pyramid consumer | Authors: | Shainesh, G Chatterjee, Swagato Moser, Roger Beritelli, Pietro |
Keywords: | Consumer choice;Social Capital;Preferences;BOP;Healthcare Service Design | Issue Date: | 2018 | Conference: | 24th International Sustainable Development Research Society Conference ACTION FOR A, 13-15th June, 2018 | URI: | https://repository.iimb.ac.in/handle/2074/13985 |
| Appears in Collections: | 2010-2019 P |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| Shainesh_ISDRSC_2018.pdf | 78.86 kB | Adobe PDF | View/Open |
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