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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/14497| Title: | Beware of strangers!!! … unless you’re looking at making connections for shopping tips | Authors: | Thomas, Tabitha Robertson, Kirsten Thyne, Maree |
Keywords: | Shoping;Marketing management | Issue Date: | 2016 | Conference: | ANZMAC (Australia and New Zealand Marketing Academy) 2016 Conference, 5-7 December, 2016, Christchurch, New Zealand | URI: | https://repository.iimb.ac.in/handle/2074/14497 |
| Appears in Collections: | 2010-2019 P |
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