Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/15578
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dc.contributor.authorNalini, Kini
dc.date.accessioned2020-11-11T06:48:10Z-
dc.date.available2020-11-11T06:48:10Z-
dc.date.issued1977
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/15578-
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_SP_L7_013
dc.subjectPsychographics
dc.subjectMarket research
dc.subjectMarket segmentation
dc.titlePriciples and methods involved in a psychographic segmentation of the cigarette market conducted by ITC Limited
dc.typeSummer Project Report-PGP
dc.pages97p.
dc.identifier.accessionC6094
Appears in Collections:1975-1979
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