Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/2074/16396
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Dutta, Rajib | |
dc.date.accessioned | 2020-12-29T12:47:03Z | - |
dc.date.available | 2020-12-29T12:47:03Z | - |
dc.date.issued | 1988 | |
dc.identifier.uri | https://repository.iimb.ac.in/handle/2074/16396 | - |
dc.publisher | Indian Institute of Management Bangalore | |
dc.relation.ispartofseries | PGP_SP_M8_015 | |
dc.subject | Marketing management | |
dc.subject | Brand images | |
dc.subject | Detergent powders | |
dc.subject | Detergent bars | |
dc.title | Analyse the trends (1979-1987) in brand images of HLL and major competitor brands in the market; Hindustan Lever Limited, Bombay | |
dc.type | Summer Project Report-PGP | |
dc.pages | 20p. | |
dc.identifier.accession | C15537 | |
dc.identifier.accession | C15538 | |
Appears in Collections: | 1980-1989 |
Files in This Item:
File | Size | Format | |
---|---|---|---|
PGP_SP_M8_015.pdf | 1.43 MB | Adobe PDF | View/Open Request a copy |
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