Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/16604
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dc.contributor.authorTandon, Neeraj
dc.date.accessioned2021-01-19T13:56:28Z-
dc.date.available2021-01-19T13:56:28Z-
dc.date.issued1989
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/16604-
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_SP_M9_132
dc.subjectAdvertisement
dc.subjectMarketing management
dc.subjectAdvertising industry
dc.titleAdvertising agency perceptions in Delhi: A comparative framework; Mudra Communications Limited, New Delhi
dc.typeSummer Project Report-PGP
dc.pages96p.
dc.identifier.accessionC16674
Appears in Collections:1980-1989
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