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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/17022| Title: | Customer satisfaction measurement survey 1992; Modi Xerox, Calcutta | Authors: | Shinghal, Atul | Keywords: | Customer satisfaction;Xerox;Photocopying;Product quality;Sales support;Technical service;Toner supply | Issue Date: | 1992 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP_SP_N2_090 | Abstract: | To measure the satisfaction level of various customers of Xerox machines in terms of product features and quality, technical services provided, sales contact and invoicing & administration, and to asses the standing of Modi Xerox compared to its key competitors vis-a-viz the above factors. | URI: | https://repository.iimb.ac.in/handle/2074/17022 |
| Appears in Collections: | 1990-1995 |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| PGP_SP_N2_090.pdf | 1.5 MB | Adobe PDF | View/Open Request a copy |
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