Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/17023
DC FieldValueLanguage
dc.contributor.authorShivakiran, K
dc.date.accessioned2021-02-07T10:48:15Z-
dc.date.available2021-02-07T10:48:15Z-
dc.date.issued1992
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/17023-
dc.description.abstractThe following information has been secured during the course of the project: a) Low sales of Hansion can be attributed to 109 usage of wax polishes in Hyderabad and low usage coupled with usage of competing brands and substitute products in Vijayawada. Visakhapatnam has been found to be a satisfactory market.
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_SP_N2_091
dc.subjectMarketing plan
dc.subjectMarketing management
dc.subjectFloor polish
dc.titleMarketing plan for mansion floor polish; Andhra Pradesh region
dc.typeSummer Project Report-PGP
dc.pages25p.
dc.identifier.accessionC19513
Appears in Collections:1990-1995
Files in This Item:
File SizeFormat 
PGP_SP_N2_091.pdf1.43 MBAdobe PDFView/Open    Request a copy
Show simple item record

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.