Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/2074/17023
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Shivakiran, K | |
dc.date.accessioned | 2021-02-07T10:48:15Z | - |
dc.date.available | 2021-02-07T10:48:15Z | - |
dc.date.issued | 1992 | |
dc.identifier.uri | https://repository.iimb.ac.in/handle/2074/17023 | - |
dc.description.abstract | The following information has been secured during the course of the project: a) Low sales of Hansion can be attributed to 109 usage of wax polishes in Hyderabad and low usage coupled with usage of competing brands and substitute products in Vijayawada. Visakhapatnam has been found to be a satisfactory market. | |
dc.publisher | Indian Institute of Management Bangalore | |
dc.relation.ispartofseries | PGP_SP_N2_091 | |
dc.subject | Marketing plan | |
dc.subject | Marketing management | |
dc.subject | Floor polish | |
dc.title | Marketing plan for mansion floor polish; Andhra Pradesh region | |
dc.type | Summer Project Report-PGP | |
dc.pages | 25p. | |
dc.identifier.accession | C19513 | |
Appears in Collections: | 1990-1995 |
Files in This Item:
File | Size | Format | |
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PGP_SP_N2_091.pdf | 1.43 MB | Adobe PDF | View/Open Request a copy |
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