1. IIMB-
  2. Students Scholar Bank
  3. PGP
  4. Summer
  5. 1990-1995
Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/17026
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dc.contributor.authorSingh, Jaideep Rai
dc.date.accessioned2021-02-07T10:48:20Z-
dc.date.available2021-02-07T10:48:20Z-
dc.date.issued1992
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/17026-
dc.description.abstractThis report is based on the radialisation process in Calcutta. Here radialisation stands for the change to radial tyres from the conventional crossply tyres. An extensive market survey was done to obtain (1) pace of radialisation in Calcutta (2) consumer perception (3) dealer perception and (4) retreaders perception , of the radialisation process in Calcutta and radial tyres as a product.
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_SP_N2_094
dc.subjectRadialisation process
dc.subjectRadial tyres
dc.subjectConsumer awarness
dc.titleRadialisation in Calcutta; Dunlop India limited, Calcutta
dc.typeSummer Project Report-PGP
dc.pages41p.
dc.identifier.accessionC19505
dc.identifier.accessionC19506
Appears in Collections:1990-1995
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