Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/17163
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dc.contributor.authorBiswas, Soma
dc.date.accessioned2021-02-24T14:04:02Z-
dc.date.available2021-02-24T14:04:02Z-
dc.date.issued1994
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/17163-
dc.description.abstractITC is India’s number 1 company with a group turnover of US $2 billion and has market leadership in each of its 7 businesses. The PACKAGING AND PRINTING department of ITC is today India’s largest manufacturer of value-added cartons. This division of ITC meets the packaging needs of ITC’s Indian Tobacco Division and the requirements of a wide range of leading brands of liquor, foods, detergents and personal products. PPD today is number 1 in India in the packaging of liquor and cigarettes. Its comprehensive packaging covers the innovative use of materials, processes, machinery and research and development.
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_SP_N4_119
dc.subjectPackaging
dc.subjectPrinting
dc.titleStudy of market potential for packaging in select industries; ITC packaging and printing division; ITC Limited
dc.typeSummer Project Report-PGP
dc.pages51p.
dc.identifier.accessionE7015
dc.identifier.accessionE7016
Appears in Collections:1990-1995
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