Positioning of needle bearings in two wheeler market; Shriram Needle Bearings Industries Ltd., New Delhi

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Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/17227

DC Field	Value	Language
dc.contributor.author	Roy, Sudip
dc.date.accessioned	2021-02-26T14:27:34Z	-
dc.date.available	2021-02-26T14:27:34Z	-
dc.date.issued	1994
dc.identifier.uri	https://repository.iimb.ac.in/handle/2074/17227	-
dc.description.abstract	The exercise was carried out as a pilot test for the field survey to be undertaken in the forthcoming weeks with the following objectives in mind. To obtain the attributes perceived by the target population as being relevant in their choice of a particular brand of needle bearing. -To test the feasibility of the rating scale being used in the questionnaire addressed to a segment like mechanics and retailers.
dc.publisher	Indian Institute of Management Bangalore
dc.relation.ispartofseries	PGP_SP_N4_164
dc.subject	Two wheeler industry
dc.subject	Automobile industry
dc.subject	Two wheeler market
dc.title	Positioning of needle bearings in two wheeler market; Shriram Needle Bearings Industries Ltd., New Delhi
dc.type	Summer Project Report-PGP
dc.pages	67p.
dc.identifier.accession	E7098
Appears in Collections:	1990-1995

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