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https://repository.iimb.ac.in/handle/2074/17439
Title: | American express-TRS; | Authors: | Vermani, Arvind | Keywords: | Travellers cheques;Travel services;Cards | Issue Date: | 1995 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP_SP_N5_061 | Abstract: | AMEX - TRS world-wide is known for its three major product lines: Travelers Cheques, Travel Services, Cards. A brief description of all these product lines is given below:- Travelers Cheques: American Express invented the TC product in 1891 when Marcellus Berry created the simple process of signing at the point of issue and countersigning at the point of encashment for the Travelers Cheques. This innovation provided a simple cash substitute, refundable, prepaid instrument which could be used to pay for goods and services around the globe. American Express Travelers Cheques are available in 8 different currencies - US Dollar, Canadian Dollar, Deutsche Marks, Swiss Francs, French Francs, Japanese Yen, Pounds Sterling and Saudi Rival. American Express Travelers Cheques are the leading Travelers Cheques world wide due to their unique product features, most important of these being its ease of refundability, American Express Travelers Cheque sales account for about 40% of the TC sales world wide, far exceeding that of any other Travelers cheques. Travel Services: American Express TRS is a major supplier of travel products and services world wide. Through its unequalled global network of over 1700 offices, TRS assists millions of international travellers, offering a unique combination of travel services, financial services and travel products to meet the needs of both leisure and business travellers. The world-wide Customer Care Programme of American Express TRS offers Travel Assistance to its clients not only in their own country but in any of its over 1700 offices around the world and services offered are promised to be of uniformly high quality anywhere in the world. Further American Express Clients enjoy special privileges such as customised tours, free travel insurance and special discounts at select hotels all over the world. Cards: The American Express Card is a Charge Card, whose members must settle their accounts in full when billed. The distinctive feature of the American Express Card is that it has no pre-set spending limits as opposed to other cards. | URI: | https://repository.iimb.ac.in/handle/2074/17439 |
Appears in Collections: | 1990-1995 |
Files in This Item:
File | Size | Format | |
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PGP_SP_N5_061.pdf | 385.25 kB | Adobe PDF | View/Open Request a copy |
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