Consumer satisfaction level of OTIS elevators

Abstract

OBJECTIVES: To gauge customer satisfaction in terms of product quality, technical service, and administration and to assess the standing of OTIS in the elevators market. The main thrust· has been on the maintenance provided by the maintenance department of OTIS Bangalore branch.

SAMPLE: Almost all the customers from the public buildings private mansions, hotels, hospitals in Bangalore were covered in the survey. AII the important customers as guided by the company were covered area-wise. The sample size was One Hundred Seventy-Five.

RESULTS: OTIS leads in overall satisfaction, maintenance and product quality. OTIS has a Significantly higher rating when it comes to sales support and technical service, even though it has some unsatisfied clients. Most importantly, OTIS is significantly perceived as the highest charger in business, when it comes to better value for money, primarily because some customers are unconvinced that OTIS prices are better in the long run.