Marketing strategies to combat food inflation

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Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/18464

DC Field	Value	Language
dc.contributor.advisor	Mulky, Avinash G	-
dc.contributor.author	Gopalakrishnan, Purnima
dc.contributor.author	Arava, Ravi Teja
dc.date.accessioned	2021-04-28T11:13:44Z	-
dc.date.available	2021-04-28T11:13:44Z	-
dc.date.issued	2011
dc.identifier.uri	https://repository.iimb.ac.in/handle/2074/18464	-
dc.description.abstract	Inflation refers to a sustained increase in the general price level, often measured by an index of consumer prices. The rate of inflation is the percentage change in the price level in a given period.1 The measurement of inflation is quite debatable and has been found quite challenging all over the world2 . Inflation measurement is of significance due to the manner in which it would influence policy decisions
dc.publisher	Indian Institute of Management Bangalore
dc.relation.ispartofseries	PGP_CCS_P11_318
dc.subject	Marketing strategies
dc.subject	Food inflation
dc.subject	Consumer prices
dc.subject	Inflation measurement
dc.title	Marketing strategies to combat food inflation
dc.type	CCS Project Report-PGP
dc.pages	35p.
dc.identifier.accession	E38080
Appears in Collections:	2011

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