Collection's Items (Sorted by Submit Date in Descending order): 81 to 100 of 253
Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
2009 | Brand communities: Strategies and implications | - | Verma, Ishita ; Jeyakar, Jaidiya | | | | 69p. |
2009 | Are developing countries the next step for the luxury industry: The case of India | - | Rumignani, Marie ; Meduri, Angela | | | | 42p. |
2009 | New strategies for credit card market during recession: Focus on Citibank | - | Meshram, Nikhil ; Ghosh, Shreya | | | | 52p. |
2009 | Consumer behaviour and marketing strategies in the current economic scenario (Focus on FMCG) | - | Baser, Manish ; Bhalla, Rahul | | | | 78p. |
2009 | Internet marketing: A Road Map to success in the Indian Web-space | - | Meshram, Nikhil ; Sudhaamshu, M S | | | | 63p. |
2009 | Political marketing: An Indian perspective | - | Kaur, Komal Deep ; Das, Ankoor | | | | 62p. |
2009 | Retail communication and promotion strategies in emerging markets | - | Sood, Abhishek ; Meshram, Akhil Kumar | | | | 65p. |
2009 | Indian luxury market: Challenges met by international luxury brands | - | de Buor, Axelle ; Suput, Tamara savinovic | | | | 36p. |
2009 | Business models for e-commerce in India | - | Mangal, S S ; Saikia, Abinash Pratim | | | | 42p. |
2009 | Indian retail industry: Airport retailing | - | Sharma, Swati | | | | 53p. |
2009 | Sales force effectiveness and steps taken by companies during recession | - | Sridharan, Abhilash ; Raghavan, A | | | | 58p. |
2009 | Risk perception: Operational decision making implications; food world application | - | Gupta, Shashank | | | | 39p. |
2009 | Leveraging social networking sites for marketing | - | Gayathiri, N C ; Sagar, O Arun | | | | 57p. |
2009 | Effect of emotional marketing: Attitude formation in Indian consumers | - | Sulakshana, S ; Das, Ankoor | | | | 46p. |
2009 | Interest rate futures market in India | - | Poddar, Ankur ; Das, Madhurjya | | | | 34p. |
2009 | Indian microfinance: Increasing reach through mobile banking | - | Johny, Lintu K ; Thampan, Tony | | | | 44p. |
2009 | KIKOS: New exotic derivative for reducing economic cost of agricultural produce procurement | - | Singh, Amneet | | | | 22p. |
2009 | Changes in consumption and savings pattern in the west and the east and its impact | - | Jain, Nidhish ; Aggarwala, Saurabh | | | | 55p. |
2009 | Discretionary accrual, auditor rotation and super-audit: An exploratory study of the role of CAG in earnings management | - | Bansal, A | | | | 54p. |
2009 | Ethics and speculation in financial markets | - | wibaut, Barbara ; Porte, Adrien | | | | 25p. |
Collection's Items (Sorted by Submit Date in Descending order): 81 to 100 of 253