Analysis of supply chain (IT) industry

Abstract

IT industry in India is growing rapidly. Various studies have concluded that each rupee invested as input in the IT industry on average results in two rupees of output, thus multiplying its contribution to the GDP of India, which is highest among all the industries contributing to the country’s economy. But if India is to remain competitive in this industry worldwide, it has to overcome challenges thrown up by various low cost centre countries like Brazil, Indonesia and Philippines etc. In recent years, supply chain management (SCM) has been developed as essential management philosophy and practice for all business operations. Cyber Media Research expected the Indian product supply chain applications market to witness a growth rate of 16.5 per cent in 2011, which was significantly higher than the CAGR of 2.2 per cent for the period 2007- 10. Hence it will be interesting to analyze the SCM Solutions (IT) Industry provided by different market players in India and develop a framework that will help to maintain its competitiveness. Now a day’s Supply Chain Management becomes a tool to help accomplish corporate strategic objectives in various organizations across different industries. The aim of this project is to analyze the capacity and capability of different SCM solutions provider in India and compare their product offerings, expertise, client base and technologies. This research is exploratory as well as conclusive in nature that includes primary and secondary research, macro study of SCM solutions and development of framework/model for assessing the competitiveness of Indian product supply chain applications market in coming future.