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The Digital Institutional Repository of IIM BangaloreThis repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/19499| Title: | Textual analysis of social media posts |
| Authors: | Rajeshkumar, Modi Deep |
| Keywords: | Textual analysis;Social media;Social networks;Social media engagement rate;Website traffic |
| Issue Date: | 2020 |
| Publisher: | Indian Institute of Management Bangalore |
| Series/Report no.: | PGP_CCS_P20_062 |
| Abstract: | The CCS project is intended to conduct content and textual analysis of social media posts related to handloom companies/start-ups. I have recommended the suggestions to improve the social media engagement rate by analysing the successful commercial ventures who already do this. |
| URI: | https://repository.iimb.ac.in/handle/2074/19499 |
| Appears in Collections: | 2020 |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| PGP_CCS_P20_062.pdf | 844.38 kB | Adobe PDF | View/Open Request a copy |
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