Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/2074/20798
Title: | HMT watches Ltd.: Understanding causes of corporate failure | Authors: | Panda, Smruti Ranjan Miglani, Yogesh |
Keywords: | Machine tools industry;Watch industry;Corporate failure;Crisis;Manufacturing industry;HMT watches Ltd.;Product development | Issue Date: | 2016 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP_CCS_P16_234 | Abstract: | HMT was the iconic brand that enabled India to manufacture high precision equipment indigenously. It enjoyed an unparalled brand equity for decades and was synonymous with the word watch during its days. It was the watch that was gifted in weddings and it was the watch that was passed as legacies. | URI: | https://repository.iimb.ac.in/handle/2074/20798 |
Appears in Collections: | 2016 |
Files in This Item:
File | Size | Format | |
---|---|---|---|
PGP_CCS_P16_234.pdf | 852.87 kB | Adobe PDF | View/Open Request a copy |
Google ScholarTM
Check
Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.