Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/2074/21253
DC Field | Value | Language |
---|---|---|
dc.contributor.advisor | Prabhu, Ganesh N | |
dc.contributor.author | Pandey, Vishal | |
dc.contributor.author | Kashyap, Piyush | |
dc.date.accessioned | 2022-06-28T09:22:13Z | - |
dc.date.available | 2022-06-28T09:22:13Z | - |
dc.date.issued | 2021 | |
dc.identifier.uri | https://repository.iimb.ac.in/handle/2074/21253 | - |
dc.description.abstract | As an Online Grocery Customer, I want the grocery ordering experience to be seamless, easy to operate, intuitive and safe. I also want access to the status of my order in real time, accurate tracking information which is easily accessible and easy returns for items that are not up to the mark. | |
dc.publisher | Indian Institute of Management Bangalore | |
dc.relation.ispartofseries | PGP_CCS_P21_069 | |
dc.subject | Online marketing | |
dc.subject | Online platforms | |
dc.subject | Mobile marketing | |
dc.subject | Business applications | |
dc.subject | Technological innovations | |
dc.subject | Marketing channels | |
dc.subject | Mobile applications | |
dc.subject | India | |
dc.title | Feature additions to enhance user engagement, acquisition & revenue for online grocery ordering platform in India | |
dc.type | CCS Project Report-PGP | |
dc.pages | 17p. | |
Appears in Collections: | 2021 |
Files in This Item:
File | Size | Format | |
---|---|---|---|
PGP_CCS_P21_069.pdf | 2.97 MB | Adobe PDF | View/Open Request a copy |
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