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Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/21585
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dc.contributor.authorYayavaram, Sai
dc.date.accessioned2022-09-30T10:41:17Z-
dc.date.available2022-09-30T10:41:17Z-
dc.date.issued2018-05-04
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/21585-
dc.description.abstractBalaji Telefilms is a successful producer of TV content. Over the years, it has diversified into films and Video-on-Demand (VOD) services. The case discusses the evolution of the firm, the reasons behind its successes and failures in its diversification moves and presents the decisions that the company has to make in May 2018.
dc.publisherIndian Institute of Management Bangalore
dc.relationTeaching case on Balaji Telefilms Ltd.
dc.relation.ispartofseriesIIMB_PR_2018-19_001
dc.subjectMedia industry
dc.subjectTelefilms
dc.subjectVideo-on-Demand
dc.subjectVOD
dc.titleTeaching case on Balaji Telefilms Ltd.
dc.typeProject-IIMB
Appears in Collections:2018-2019
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