Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/21603
Title: Case study on Zoom car
Authors: Gupta, Seema 
Rao, Menaka 
Keywords: Automobile industry;Self-drive car
Issue Date: 23-Jul-2019
Publisher: Indian Institute of Management Bangalore
Project: Case study on Zoom car 
Series/Report no.: IIMB_PR_2019-20_002
Abstract: Zoom car is a self-drive shared mobility company. We have 2 major brands – Zoom car and ZAP Subscribe. Zoom car is a brand in the self-drive car on demand category and ZAP Subscribe is our brand in the car subscription category. What stops everyone from buying a car? It is the burden of monthly EMI, high interest levied on a car loan and other expenses that keep coming while maintaining and owning a car of your own.
URI: https://repository.iimb.ac.in/handle/2074/21603
Appears in Collections:2019-2020

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