Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/2074/21899
DC Field | Value | Language |
---|---|---|
dc.contributor.advisor | Jain, Tarun | |
dc.contributor.author | Janarthan, S | |
dc.contributor.author | Suriyanarayanan, P Adhityha | |
dc.date.accessioned | 2023-05-17T14:57:15Z | - |
dc.date.available | 2023-05-17T14:57:15Z | - |
dc.date.issued | 2022 | |
dc.identifier.uri | https://repository.iimb.ac.in/handle/2074/21899 | - |
dc.description.abstract | By merging all the currently used channels, omni-channel commerce aims to provide customers with a smooth shopping experience. It blurs the lines between offline and online modes by combining the capabilities of both models and integrating them with a centralised data management system. The user in a multi-channel environment can access several communication channels that are not always connected or synchronised. However, with an omnichannel experience, there are not just several channels but also connections, allowing for easy switching between them. | |
dc.publisher | Indian Institute of Management Bangalore | |
dc.relation.ispartofseries | PGP_CCS_P22_044 | |
dc.subject | Omnichannel readiness | |
dc.subject | 3PL | |
dc.subject | Automobile industry | |
dc.subject | Omnichannel commerce | |
dc.title | Omnichannel readiness of various industries from a 3PL services perspective for TVS SCS | |
dc.type | CCS Project Report-PGP | |
dc.pages | 27p. | |
Appears in Collections: | 2022 |
Files in This Item:
File | Size | Format | |
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PGP_CCS_P22_044.pdf | 2.98 MB | Adobe PDF | View/Open Request a copy |
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