Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/21899
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dc.contributor.advisorJain, Tarun
dc.contributor.authorJanarthan, S
dc.contributor.authorSuriyanarayanan, P Adhityha
dc.date.accessioned2023-05-17T14:57:15Z-
dc.date.available2023-05-17T14:57:15Z-
dc.date.issued2022
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/21899-
dc.description.abstractBy merging all the currently used channels, omni-channel commerce aims to provide customers with a smooth shopping experience. It blurs the lines between offline and online modes by combining the capabilities of both models and integrating them with a centralised data management system. The user in a multi-channel environment can access several communication channels that are not always connected or synchronised. However, with an omnichannel experience, there are not just several channels but also connections, allowing for easy switching between them.
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_CCS_P22_044
dc.subjectOmnichannel readiness
dc.subject3PL
dc.subjectAutomobile industry
dc.subjectOmnichannel commerce
dc.titleOmnichannel readiness of various industries from a 3PL services perspective for TVS SCS
dc.typeCCS Project Report-PGP
dc.pages27p.
Appears in Collections:2022
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