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Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 70
Issue DateTitleSub-TitleAuthor(s)Journal NameVolume NumberIssue NumberPages
2001Consolidation in the indian banking sector-Guha, Krishnan Jyoti ; Ghosh, Rajit 
2001Study of the usefulness of EVA - economic value added-Messner, Alexa ; Grinnes, Jorgen 
2001Frame for the launching & building of luxury brands in India-Pallavi, Nanda ; Aravind, T 
2001Study of market leadership strategies in the high tech and consumer industry-Bankal, Naveen ; Ayer, Prakash 
2001Efficient customer response - ECRs efffect on operations in the electronic industry-Andersen, Claus 
2001Comparative study of distribution channel of kwality walls and BPL-Gangte, Boilal P ; Naik, Vipin 
2001Shares buyback-Arora, Aashish 
2001Case of bisleri - a struggling brand-Kim, Pedersen 
2001Efficient customer response-Halleman, Jane ; Sidiqian, Emilie 
2001Study of e-tailing-Chauhan, Bhavana ; Nachappa, K U 
2001Business intelligence models in practice-Roop, Narayan T 
2001E-CRM - to outsource or not?-Prasanna, Sundeep ; Bankal, Naveen 
2001Benefits of eCRM in the present day Indian market place-Priya, Mantri ; Goswami, Sudeep 
2001Radio city - an application of the diffusion of innovation model-Ashita, Gulati ; Divya, Khanna 
2001Mass-customization - an added value for the customer?-Marsiglia, Alexandra ; Granat, Judith 
2001Creating a successful brand strategy for a global brand in the Indian context-Bajaj, Karan 
2001PSU valuation in India-Bhasin, Saveri ; Svetha, N 
2001Consumer relationship marketing - building brand commitment-Blah, Rashmi Jyoti ; Goswami, Sudeep 
2001Managing brand in commodity market-Priya, Mantri 
2001Model for central rbank independence-Chiranjiv, Manvendra ; Wangyal, Phuntsok 
Collection's Items (Sorted by Submit Date in Descending order): 21 to 40 of 70