Showing results 1 to 20 of 57
next >
Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
2006 | Analysis of changing power in the distribution system | - | Kinshuk, Mishra ; Singh, Vinay | | | | |
2000 | Applicability and feasibility of relationship marketing as applied to FMCG supply chain | - | Khare, Kartik ; Rajaram, Krishna | | | | |
2010 | Bt Brinjal: Application of Mega marketing principles for entry into blocked markets | - | Thulasidas, Lakshmi ; Sahu, Monalisa | | | | 43p. |
2011 | Building brand plan MyHealth.com | - | Raj, R Sandeep | | | | 30p. |
2001 | Case of bisleri - a struggling brand | - | Kim, Pedersen | | | | |
2010 | Channel relationship: a study of franchisees of BSNL mobile business in Karnataka | - | Ritu Pande | | | | 98p. |
2007 | Co-operatives as a medium for reviving the small tea sector in the Nilgiris | - | Kapur, Vikram | | | | 158p. |
1999 | Concept development and testing of a hand held computing device for the urban markets | - | Kashyap, Vineet ; Bhaskaran, Vishal | | | | |
2001 | Consumer relationship marketing - building brand commitment | - | Blah, Rashmi Jyoti ; Goswami, Sudeep | | | | |
2017 | Consumption and identity: a study of low-income consumers | - | Hiremath, Sonali | | | | 230p. |
1997 | Corporate brand names in India - 3 credit project | - | Majumdar, Anupam | | | | |
2004 | Customer orientation in health programmesa study of the revised national tuberculosiscontrol programme in Hyderabad and Medakdistrict of Andhra Pradesh | - | Murty, M.V.V.S. | | | | 123p. |
2010 | Designing and delivering service in a complex social environment: A study of Akshaya Patra | - | Bhattacharya, Ishira ; Patel, Shini | | | | 44p. |
2010 | Developing a service culture in the income tax department in India: a study of employee perceptions | - | Akhtar, Jahanzeb | | | | 233p. |
1999 | Differentiation of consumer durables through support packages | - | Balachandran, Arun | | | | |
2005 | Diffusion of innovation - a study of diffusion of solar energy products in rural markets | - | Kumar, Suchindra ; Agrawal, Rahul | | | | |
2004 | Enhancing revenues of Indian railways through commercial advertising | - | Naik, Dhananjay | | | | 125p. |
2005 | Evolution of brands and brand associations - an overview | - | Gupte, Pushkar ; Venkata, Krishnan A S | | | | |
2011 | Foreign companies in India: Indian culture; A barrier to their market entry strategies? | - | Drummond, Victoire | | | | 36p. |
1997 | From positioning to brand identity - a study of leading brand strategies in the era of liberalization | - | Gupta, Rajan | | | | |