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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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Rajamani, Umesh
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Full Name
Rajamani, Umesh
Vernacular Name
Umesh Rajamani
Variants
Umesh Rajamani
Main Affiliation
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Publications
(Articles)
Subject
Date issued
Type
Fulltext
Results 1-4 of 4 (Search time: 0.001 seconds).
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages | |
|---|---|---|---|---|---|---|---|---|
| 1 | 1999 | Advertising and promotion of services | - | Rajamani, Umesh | IIMB Management Review | Vol.11 | Iss.4 | 90-98p. |
| 2 | 1998 | Branding the invisible | - | Rajamani, Umesh | IIMB Management Review | Vol.10 | Iss.4 | 129-136p. |
| 3 | 1998 | Constraints as opportunities | - | Rajamani, Umesh | IIMB Management Review | Vol.10 | Iss.1-2 | 20-27p. |
| 4 | 1999 | IT and innovation | - | Rajamani, Umesh | IIMB Management Review | Vol.11 | Iss.2 | 93-99p. |