Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/16912
Title: Determining preception of leading architects for Godrej office furniture with special reference to open plan offices; Godrej and Boyce manufacturing company limited, Bombay
Authors: Bhanu Kiran, P V 
Keywords: Furniture industry;Marketing management;Market segmentation;Promotional package;Office furniture
Issue Date: 1991
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP_SP_N1_015
URI: https://repository.iimb.ac.in/handle/2074/16912
Appears in Collections:1990-1995

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