Critical success factors for seed business and strategy for Harrisons Malayalam Limited; RPG Enterprises

The Digital Institutional Repository of IIM Bangalore

Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/18036

DC Field	Value	Language
dc.contributor.author	Rajanandam
dc.date.accessioned	2021-04-17T06:36:45Z	-
dc.date.available	2021-04-17T06:36:45Z	-
dc.date.issued	1993
dc.identifier.uri	https://repository.iimb.ac.in/handle/2074/18036	-
dc.description.abstract	OBJECTIVES: 1) To identify factors considered by companies entering the seed business. 2) To chalk out a strategy for HML. METHODOLOGY: A questionnaire was formed and was administered to a convenience sample consisting of officials or seed companies, dealers/distributors and farmers. The survey was carried out in Hyderabad, Jalna, Pune, Aurangabad and Bangalore.
dc.publisher	Indian Institute of Management Bangalore
dc.relation.ispartofseries	PGP_SP_N3_067
dc.subject	Business strategy
dc.subject	Marketing maangement
dc.subject	Production management
dc.title	Critical success factors for seed business and strategy for Harrisons Malayalam Limited; RPG Enterprises
dc.type	Summer Project Report-PGP
dc.pages	37p.
dc.identifier.accession	E5832
Appears in Collections:	1990-1995

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