Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/18118
Title: Understanding the 10 changes in the world in the next 10 years which will require changes in strategy for top global firms
Authors: Vishnoi, Ishan 
Bindya, S 
Keywords: Business strategy;Global firms;Macroeconomics;Consumer behaviour;Technological factors
Issue Date: 2013
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP_CCS_P13_220
Abstract: The world today is going through a lot of changes which are bound to transform various industries. History has a lot of examples of companies which failed to identify growing trends, resulting in heavy losses. Through this project, we plan to understand what the 10 major changes which a global company of today should be prepared for. These changes can be due to various factors – macroeconomic, technological, environmental, political or behavioural. We also plan to identify the questions which the senior management of a company of today should ask themselves to cope with these changes.
URI: https://repository.iimb.ac.in/handle/2074/18118
Appears in Collections:2013

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